Gunnar’s CES 2025 reveals new female-focused line and visor-style design

On Tuesday, Gunnar Optiks revealed a list of products it will launch in 2025. In addition to new collaborations and designs, the Gunnar team has also unveiled a new material for eyeglasses that will help protect against negative effects. Some things from using digital devices for a long time There’s also a new line of eyewear in the works aimed at women.

Over the years Gunnar has offered flexible lens options for a variety of frames. to suit different needs From clear lenses for discreet protection to Amber Max for nighttime use to promote better sleep. Clear Pro lens color options are aimed at artists who specialize in graphic design or video editing. This is because the lenses can block 20 percent of blue light at 450 nanometers while providing a richer color rendition.

The real reveal of Gunnar’s CES lineup is the Venture. This set of frames uses electrochromatic lens technology. This allows users to change the lens color using a simple side-scrolling mechanism. This can help prevent digital eye strain by adjusting the lens tint to adapt to today’s environment.

Look for these options in newer models, such as the visor-like Viscer. The Viscer uses a single toric lens for athletic users and is scheduled to launch in March. People looking for something that doesn’t have a visor like that. But it also looks different from the regular Gunnar options. A new Loop model is also available, which uses a more circular bezel. The Loop will be available in January.

Gunnar admits that more women are using the company’s products. Which is why in 2025 we will see the launch of new products just for them. The Kista Collection features a more feminine design. While making extensive use of Gunnar’s patented lens, look for entries in the Erika, Elin, Ingrid and Sofia line to arrive throughout the year, starting with Erika in February. This is a huge expansion from the female-focused frames. Which currently includes Lahti and Anna.

New collaborations for 2025 include additional designs from Gunnar’s various partners at Activision Blizzard and Tokidoki. Notable reveals include goggles based on Overwatch’s Reaper and World of Warcraft’s Sylvanas Windrunner, as well as designs for Tokidoki’s Mozzarella, Digital Princess and Crystal Kingdom Other collaborations in 2025 will include glasses based on Call of Duty, Diablo 4 and Amazon Studios’ popular Fallout television series.

https://www.youtube.com/watch?v=NJNYmB2eI7s

This is just the beginning of what Gunnar has to offer in 2025. Those interested in seeing more of what the company has to offer can visit www.gunnar.com. Gunnar website– Be sure to check out Shacknews’ social media channels to see what Gunnar has to reveal.